Christie's Digital Marketing

Christie's hosts upwards of 300 auctions a year, with each sale requiring its own dedicated marketing campaign. Unique marketing specifications like artist copyrights, image rights, consignor promises and the atypical targeted demographic means that every campaign is individually bespoke to an auction.

Below is but a tiny sampling of my responsibilites in Christie's digital marketing design.

RESPONSIVE EMAIL DESIGN AND CODING

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PHOTO SHOOT ART DIRECTION

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Photo shoot art direction: Chinese Export Silver

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Photo shoot art direction: Chinese Art from a Private American Collection

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Photo shoot asset retouching

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DESIGN FOR SOCIAL MEDIA AND MOBILE

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Design for social media: Snapchat Geofilter illustration

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Design for social media: Instagram video post

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Design for mobile: Uber marketing

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PRINTED COLLATERAL

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Role: Creative direction, design direction, branding and identity, art direction, video editing, photoshoot direction, design, coding, UX
Programs used: Adobe InDesign, Adobe Photoshop, Adobe Illustrator, Adobe Dreamweaver, TextMate, Adobe Campaign, Final Cut Pro, Figma, Google Web Designer

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Interested in working together? Email me at cyesuwan (at) gmail.com